Throwing a sprat to catch a whale - traffic exchangers tactics ~ traffic-exchanges-explained

Thursday 9 July 2009

Throwing a sprat to catch a whale - traffic exchangers tactics


I take it we all know what an opt-in Splash page is. Basically it is an attractive web page on a traffic exchange which, usually through offering you something for free, will ask for your name and email address. and that, I believe, ladies and gentlemen, is where Traffic Exchanges play a very useful role. Not by trying to sell something directly to the surfer but by collecting his/her email address to contact at a later date for the sales pitch. This is known as list building. There is a common saying among Internet marketers that a potential customer has to see an offer a total of seven times before deciding to purchase.
Anyone who has experience of traffic exchanges are very familiar with these tactics - their inboxes speak for themselves.

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