The real attraction of traffic exchanges for their owners ~ traffic-exchanges-explained

Thursday 25 June 2009

The real attraction of traffic exchanges for their owners

As I mentioned in the last post, the real goldmine of the traffic exchange owner is your email address. To surf, as I stated, on a traffic exchange, you have granted the owner permission to send you emails. Remember in my first posting I advised you to set up a separate email account for traffic exchanges on account of the number emails you will receive from them. . If you study carefully the psychology of these emails, all of them are calls to action and they can be quite forceful - in terms of the offer is time-limited. Equally many of the larger exchanges have adopted a strategy not of war but allegiance with each other. For example, you will get an offer to surf 100 sites on three exchanges in the next 24 hours and you will receive 40 free credits. Quite a clever tactic, on their part. Also I have noticed that the new traffic exchanges coming on to the net are entirely dependent on the "big boys" to advertise them. An interesting question for me is who owns these new exchanges. It is a fact that without a heavy marketing clout to the correct public (targetted), it is virtually impossible for a new exchange to get visibility.

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